I recently discovered a UK-based fashion brand that truly stands out for its detailing and distinctive style. KHANOOMI, located in West London, specialises in beautifully crafted dresses, partywear, and bridal designs that blend cultural influence with modern elegance.
Founded by a husband-and-wife duo, the brand was inspired by the co-founder’s deep love for design and her passion for bridging culture with fashion. With over eight years of experience in craftsmanship and garment creation, KHANOOMI has developed a reputation for quality, originality, and attention to detail.
The collections draw inspiration from Asian fashion traditions, particularly Afghan craftsmanship, while also appealing to clients across Pakistan, parts of India, and an international audience who appreciate intricate handwork and refined silhouettes. Each design reflects thoughtful detailing, quality fabrics, and a strong sense of individuality.
Based in West London, KHANOOMI welcomes clients by appointment while also offering online shopping through their website: https://khanoomi.co.uk
Daywear with Distinction
KHANOOMI’s daywear collection is designed for women who appreciate elegance without compromising on comfort. The pieces are versatile and easy to style, making them suitable for both everyday wear and more refined occasions.
From flowing maxi dresses to tailored tunics and statement ensembles, the brand’s designs are recognised for their distinctive cuts and detailed finishing. Handcrafted elements and carefully selected fabrics elevate each piece, giving it a polished yet effortless feel.
What stands out most is the level of detail — embroidery, textures, and structured silhouettes that feel both classic and contemporary. These are designs created for individuals who value craftsmanship and want to make a subtle yet confident statement.
Bridalwear Designed to Make an Impression
The bridal collection showcases the brand’s commitment to intricate design and refined execution. Featuring elaborate embroidery, beadwork, and elegant silhouettes, each gown is created to feel timeless and memorable.
The colour palette ranges from classic tones to rich, vibrant shades, offering options that reflect both tradition and personal style. Every piece demonstrates the brand’s dedication to quality craftsmanship and considered design.
A Brand Built on Elegance
KHANOOMI is built on more than eight years of design experience, with a focus on originality and detail. The brand is known for introducing distinctive designs that often influence trends within its niche market.
Designed for individuals who appreciate elegance, refinement, and thoughtful craftsmanship, the name KHANOOMI itself means “a lady of elegance and class” — a philosophy clearly reflected in each collection.
To explore the latest designs or book an appointment, visit https://khanoomi.co.uk.
